With over 24 years of extensive experience in the tech and consumer sectors, including 12 years in Investment Banking at Deutsche Bank and UBS, Bilal Mekkaoui possesses a profound passion for fostering and expanding innovative and impactful enterprises that harness the potential and sway of celebrities and influencers. Before co-founding Jobi Brands, Bilal held pivotal roles at Rocket Internet & Delivery Hero, establishing himself as a prominent figure. Additionally, he spearheaded the launch and co-founding of a VC early-stage consumer fund and contributed significantly to various endeavors.

JOBI

• Co-Founder of Jobi Brands – focusing on building Direct-to-Consumer (DTC) brands with well-known celebrities
• Co-Founder of celebrity backed businesses – Homecourt & Oh Norman!
• Co-Founded JOBI Capital – raised two funds, Jobi Capital I and Jobi Capital II ($50M+) focusing on early-stage Consumer Retail Technology companies
• Board member to five technology companies with valuations between $3M - $100M: Quiqup, Batch Organics, Baby Mori, Homecourt & Oh Norman!
• 24+ years Investment Banking & venture building experiences across Deutsche Bank, UBS, Rocket Internet & Delivery Hero